Use case · Sales

An AI that knows each of your accounts as well as the rep who owns it.

An account's history is spread across the CRM, email, meetings and quotes. We link all of it in a company memory, without changing your tools, and we work with your team to build the agents that prepare meetings, quotes and RFP responses.

Five questions your team asks every week.

The answers exist. They are spread across four tools and a few people. Here is what changes with a memory that links them.

TodayWith the company memory
Where does this account's quote stand?The CRM says "pending." The reason is in an email or a meeting nobody can find.The quote, the meeting where it was discussed and the email that explains the blocker, linked, with the next action.
What did we promise this customer last time?Known to the rep who met them, or in meeting notes that were never written.What was said in the last conversation, time-stamped and sourced, available before the next meeting.
What discount can we offer on this product?A rule two people know, applied from memory, with differences from one rep to the next.The rule, its exceptions and the previous cases, retrieved with their source.
Have we already responded to an RFP like this one?Previous responses sit in shared folders under different names, and nobody has time to reread them.Comparable responses, reusable sections and what worked or did not, in a few minutes.
What happens to this account when its rep leaves?The history leaves with them. Their successor starts over from the CRM records.Their successor has the account's full history: conversations, commitments and decisions.

One stuck quote, two ways of searching.

The decisive email names neither the customer nor the quote. In this example, a traditional agent-based search misses it. The graph retrieves it through its connections and reveals what is blocking the signature.

One question, two paths

Why hasn’t Maison Rivelle signed the quote?

Tool-by-tool search

Search without the links

0.0 ssimulated time · playback ×5
CRM•••↗
Documents↗
Meetings↗
Email
•

Searching, reading, then querying the next tool…
Partial answer · 3 sources

Reconstructing the context…

What is missing

The reason for the delay, who can resolve it, and the delivery deadline.

With the Company Brain

Follow existing links

0.0 ssource retrieval*
has quotediscussed inconfirmed byMaison RivelleQuote 2041Sales meetingRE: Tuesday slotLinks built before the question
CRMDocumentsMeetingsEmail
Following the graph’s links…
Answer · 4 sources

Retrieving the linked sources…

The decisive source: “RE: Tuesday slot”

“No signature until the slot is confirmed. Nadia will check with logistics: delivery needed before November 18.”

Linked to the sales meeting. No customer name or quote number in this email.
* Scripted illustration using fictional data, not a benchmark or a guaranteed result. Left: 36 simulated seconds played in 7.2 seconds (×5). The 0.5 s figure illustrates source retrieval, not total answer time. Actual times depend on the question, tools and data. Building and maintaining the graph happens beforehand.

The sales team's tools.

We replace nothing. The tools your team already uses feed the memory continuously, within each person's access rights.

CRM
  • HubSpot
  • Salesforce
  • Zoho
Email and calendars
  • Gmail
  • Outlook
  • Google Calendar
Meetings
  • Microsoft Teams
  • Google Meet
  • Zoom
Quotes and ERP
  • Odoo
  • Sage
  • SAP
  • Excel
Documents
  • Google Drive
  • SharePoint
  • OneDrive
Messaging
  • Slack
  • WhatsApp

Is one of your tools missing from this list? We connect it during deployment.

What changes for the sales team.

01

More time with customers, less time searching.

The meeting is prepared, the quote is pre-filled, the history is available. The rep spends their time selling, not piecing the context back together from four tools.

02

Quotes and RFP responses that go out faster.

Previous responses, negotiated terms and applicable discounts are retrieved in minutes. The team reviews and approves; it does not start from a blank page.

03

A history that stays in the company.

What was promised, decided or lost on an account is linked, time-stamped and sourced. A departure or a reorganization no longer resets the account to zero.

What your CRM does not contain.

Part of how your team sells is not written down anywhere. Our interview agents gather it from your reps and add it to the memory, alongside everything else.

The real discount rules.

The official discount schedule exists. The exceptions, the thresholds negotiated account by account and what management accepts at quarter end are known only to those who apply them.

The people who actually decide.

The CRM contact is not always the one who signs. Who decides, who slows things down, what tipped the last negotiation: that knowledge sits with the rep who owns the account.

Why deals were lost.

The CRM records "lost." The reason, the competitor chosen and what should have been done differently come up in a team meeting, then are forgotten.

The agents we build with your team.

No off-the-shelf agents. Each one is designed with your reps, for a specific need your team has, on top of a memory where all the data is already linked. Four examples among many others.

Before every meeting on the calendar

Meeting prep

A one-page brief: the account history, the latest conversations, open commitments, open quotes and the points to raise. The rep reads it in five minutes instead of reopening four tools.

Who stays in control. Read by the rep. Nothing is sent to the customer.

At the rep's request, from an email or meeting notes

Draft quote

The quote is built from the account's information, the usual products, the negotiated terms and the applicable discounts, then submitted to the rep.

Who stays in control. The rep approves before it is sent.

When an RFP arrives

RFP response

The agent matches the requirements against previous responses, assembles a first draft from already-approved sections and flags the questions the memory cannot answer.

Who stays in control. The team reviews and completes it. The final version remains theirs.

Every morning, on unanswered quotes

Follow-ups

Pending quotes, sorted by deadline and amount, with the known reason for the delay when there is one and a suggested follow-up.

Who stays in control. The rep decides whether to send it.

These four agents are only a sample. Once the team's data is linked, an agent can be built for every task that deserves one: qualifying inbound leads, monitoring key accounts, a weekly summary for management, alerts on quotes that drift from negotiated terms. Tell us what takes up your team's time, and we will build the agent for it.

The questions each role asks.

Each role puts these questions to the memory through the AI your teams already use, or to your agents. Every answer cites its sources.

Head of Sales

Sees the whole pipeline, discount deviations and stalled deals, without waiting for Monday's report.

  • Which quotes above $20,000 have been waiting for an answer for more than two weeks, and why?
  • On which accounts did we lose a deal to this competitor this year, and for what reason?
  • Which non-standard discounts were granted this quarter, and by whom?
  • Which accounts have had no contact in three months?
  • What is in the book of business of the rep leaving the team next month?

Account Executive

Walks into the meeting with the account's full history, and walks out with no data entry left to do.

  • What has happened on this account since my last meeting?
  • What did we promise this customer on lead time and price?
  • Have we already sold this product to a comparable customer, and on what terms?
  • Prepare tomorrow's meeting with this account.
  • Who actually decides at this customer?

Sales Operations

Checks negotiated terms and order status without chasing the rep.

  • What payment terms did we grant this account?
  • Does this quote match the terms negotiated in the meeting?
  • Which orders are waiting for a delivery confirmation?
  • What is the latest version of this account's master agreement?
  • Which disputes are open on this account, and where do they stand?
Client result

Four person-days saved per RFP response.

At one manufacturer, customer history, contracts and correspondence were brought together in the company memory. Agents draw their context from it to respond to inquiries and quote requests without re-entering data.

The result was measured on RFP responses, where two people previously spent two days each finding and reassembling what already existed.

4person-days saved per RFP response
0duplicate data entry: the context comes from the memory, not from retyping
100%of responses reviewed and approved by the team before sending

Start with the sales team. The same memory then serves the others.

The Company Brain is not a sales tool: it is the company's memory. The account history linked for sales also serves sales operations, support and finance. Start with one area, measure the result, then decide whether to expand.

Frequently asked questions

The questions sales teams ask before getting started. If yours is not here, ask us directly.

No. We connect to the CRM you use, whether HubSpot, Salesforce, Zoho or an in-house tool, and it remains the system of record, where your team keeps entering data. The memory links what it contains to email, meetings and quotes; it does not replace it.

No. They will actually enter less. The memory is built from what already exists: email, calendars, meeting notes, quotes. Our interview agents capture the rest in one interview per person. Nothing extra is asked of them day to day.

Each person and each agent queries the memory within their own access rights. A rep sees their accounts and what the company has chosen to share; a head of sales sees their whole team's accounts. Access rights are the ones already set in your tools, carried over when we connect them.

Most often a portfolio of accounts or one team, with an agent that is useful within the first few weeks: meeting prep or quote follow-ups. We measure, then we expand.

They keep using it. The memory is exposed via MCP: the AI your reps already use queries it directly, within their access rights, and cites its sources.

Other teams

Let's talk about your sales team.

Thirty minutes: your tools, your accounts, and the first agent that would save your team time.